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Business, Hospitality, and Information Technology - 22BG - Marketing

Program Overview

Catalog Description

This Business Administration Marketing certificate provides concentrated coursework in the area of Marketing. The certificate emphasizes skills needed in entry-level marketing positions for career advancement.

Program Title

Marketing Certificate

Plan Code

Business, Hospitality, and Information Technology - 22BG

Award Type

Certificate

Total Hours for Completion

27 credit hours

Free Form Requisites

First Semester

8 Credits

CoURSE

Title

Hours

course^

College Success Seminar

2

BUS 121

Introduction To Business

3

course

Managerial Communication

3

Second Semester

9 Credits

CoURSE

Title

Hours

course

Principles of Retailing or

course

Principles of Professional Selling

3

course

Advertising or

course

Social Media Marketing

3

course

Principles of Marketing

3

Third Semester

6 Credits

CoURSE

Title

Hours

course

Principles of Management

3

course

Project Management

3

Total Hours for Certificate

23

2022-2023 CLC Catalog